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Bridging the Gap Between Traditional Media and Social Media

Ambassador Communities & Advocacy Programs

Bridging the Gap Between Traditional Media and Social Media BSM Media bridges the gap between traditional media and social media through leveraging relationships with brands. In a recent Chick-fil-A Mom Panel initiative, BSM Media was able to connect the members of their ambassador panel, currently in its 5th year, with nationwide family-friendly show, Small Town…

Chick-fil-A Brand Ambassadors
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Fueling Social Sharing and Brand Insights

Ambassador Communities & Advocacy Programs

Fueling Social Sharing and Brand Insights BSM Media partnered with Chick-fil-A to corral brand fans to amplify social sharing and provide brand insights. To do so, we formalized a brand ambassador community of mom influencers and engaged them with on-going communication. Results 1,000+ influencers engaging directly with the brand 650,000-800,000 impressions per quarter 24/7 access…