Boosting Location-Specific Retail Sales BSM Media teamed up with the American classic wagon company, Radio Flyer, to promote their 3-in-1 Tailgater Wagon™ with Canopy. Campaign goals included increasing social media coverage and brand awareness of Radio Flyer at select Walmart locations in order to distribute brand messaging to convey the availability of the product at Walmart and to drive sales of the product…
Creating Genuine Joy to Build Brand Loyalty with Surprise and Delight Campaign We teamed up with Qixels for one of our favorite project types, a surprise and delight event. BSM Media mailed boxes of Qixels to social media influencers and their families after identifying top social media influencers in the product age range. Through surprise…
Creating a Sense of Need During the Holidays Cepia, a top toy brand, partnered with BSM Media to introduce its latest product line, The Amazing Zhus Magician Pets, exclusively available at a big box retailer, in time for the holiday season. BSM Media created an integrated plan to drive in-store and e-commerce traffic, as well…
